> ## Content Index
> Fetch the complete content index at: https://www.fruitsmoothie.co.uk/llms.txt
> Use this file to discover other available public pages before exploring further.

# Simplify Deals
- URL: https://www.fruitsmoothie.co.uk/work/simplify-deals/
- Published: 2026-10-21T21:04:36.000Z
- Updated: 2026-10-24T21:04:36.000Z
- Description: From a loose brief to a fast, high-converting website on our full-service package.
- Author: Fruit Smoothie
- Tags: #work, Design and Build, Conversion, #Import 2026-10-24 21:33

## The challenge

Simplify came to us with a very limited brief and a big vision. They needed a partner who could fill in the gaps and turn an idea into a site that sells.

## What we did

Simplify was set up on our full-service package covering design, build, hosting and ongoing growth:

- Workshops to shape the brief, the audience and the customer journey.
- Wireframes and prototypes to test ideas before writing a line of code.
- A fast, responsive build with conversion baked into every page.
- Hosting, care and continuous optimisation after launch.

## The result

> We came to Fruit Smoothie with a very limited web design brief. They saw our vision and developed a website beyond our expectations. It is fast, looks great and converts higher than expected.  
>  
> **Joe, Simplify**

[Visit simplify.deals](https://simplify.deals/?ref=fruitsmoothie.co.uk)